Ying Yang

Tatsuma Ito with the Wilson Steam & new Spring Apparel for Australian Open 2013

So it’s been a successful past couple of days, we were able to get some practice footage with Roger Federer, we shot Japanese player Tatsuma Ito for the new Wilson Tour Premium & Tour Standard tennis ball in Japan, Feliciano Lopez for a 2014 product that we are working on and we managed to also get some Vika practice stuff. All in all, a very productive.

So much has changed in the last few months, we really have a full team in marketing now. It’s pretty cool to have Robin shooting  great photos & videos, Lauren doing a fantastic job looking after our website and social media day to day and now I actually have a counter part! So my official title is Hardgoods Marketing Manager and our Softgoods Marketing Manager is Anna Guelzim…. She is the ying to my yang… she’s a ballerina, I am a tennis player, I’m tall, she is short, she is girly, I am a tomboy, I wear all black, she loves color, she can’t catch, just call me Victor Cruz,!! Hahaha

It’s great to have another person to bounce ideas of off and we are having a blast together while we are working. This is her first trip to Oz and so far so good…. she has gone through our rookie tour training, opening boxes (sometimes fitting in one), underlining player names and getting to know the ins and outs of tournament life.

It’s great to have the team in place and ready to keep elevating the brand.

Today we are shooting some more stuff with one of our young players from Latin America Paula Ormaechea and I will meet with Renaud about the photoshoot in Indian Wells in March… should be another good afternoon.

Until later,

Tracy

Anna Guelzim stuck on a stoop… Had to help her down from this high place!

Next Gen Lead Wilson Team into Semis

Wilson Next Gen are starting to come into their own and the 2012 Pro Staff & Juice tennis rackets continue to produce results.

MORE POTENTIAL. MORE DRIVE. MORE RISE.

WILSON MORE WIN.

Armed with her Wilson Blade 98, Next Gen’r Laura Robson reaches her 1st WTA semifinal in Palermo after defeating fellow Wilson player Carla Suarez Navarro 6-4 2-6 6-3.

Grigor Dimitrov swung his Wilson Pro Staff 95 to reach his 2nd ATP World Tour semifinal, defeating 3rd seed Ramos 7-6 7-3. He will now take on Ferrer for a spot in the Bastad final.

 

Alexandr Dolgopolov reaches the Umag semifinals after using his Wilson Pro Staff 95 to defeat Berlocq 6-4 6-4.

Wilson Exclusive athlete Barbora Zahlavova Strycova swung her Juice 100 into the Palermo semis

Jan Hajek reaches his 1st ATP World Tour semifinal of the year swinging the Wilson Juice to defeat Zopp 6-3 4-6 6-3

Want to celebrate Roger’s & Serena’s Wimbledon wins all day? Download their computer desktop wallpapers here

Less words, More Video!!

 

 

Hey there,

Not much to write about from here, other than I had an amazing day in Chicago yesterday!! Enjoying being home……

Chomp on these videos and let us know what you think!!

Until later,

Tracy

 

 

Getting to know Wilson Next Gen’r Gaby Andrews- Get her Australian Open 2012 playlist

Gaby Andrews represent Wilson from head to toe

Gaby Andrews is a young up and coming American tennis player and Wilson Exclusive athlete.

Fresh off winning the Australian Open Girls Doubles title, check out what she likes to listen to get pumped up.

Well done in Oz, Gaby!!!

Wilson Exclusive athlete Gaby Andrews wins the 2012 Australian Open Girls Doubles title with Townsend

US Open Day 8- MORE ARMAGEDDON?!

Hey all,

As I’m sure you are well aware of, there is a storm in NY that has shut down the whole city… no cars on the road, no restaurants are open, no tennis balls being hit. Everyone was in panic mode, there are no batteries, flashlights or anything at the convenience stores….. and really, it’s a bad rain storm…. I mean a category 1 hurricane?! We have like 5 of those per year in FL and we surf in that weather!! They are acting like it’s Armageddon here…. so what did we at Wilson do?? We had the suite open and had Juan Martin Del Potro, Kei Nishikori, Jarkko Nieminen and many more stop by to pick up their pro overgrip, bags and BLX rackets to be ready for tomorrow!!! No bloody storm is going to stop us!!

While NY is in a panic, it’s business as usual for us, and business for me, means MORE CHALLENGES!! lol

Check out this Wilson Tennis Shorts Challenge with Frank Dancevic, who made his way through qualifying.

And congrats to these players who also qualified:

Men’s

Frank Dancevic- head to toe- Blade 98 BLX

Michael Yani-Head to toe- Blade 98 BLX

Vasek Popisil- Six.One BLX

Jesse Huta Galung- Six.One BLX

Marsel Ilhan- Blade 98 BLX

Joao Souza- Six.One BLX

Women’s

Galina Voskoboeva- Pro Open BLX

Marina Erakovic- Blade 98 Pink BLX

Laura Robson- Blade 98 Pink BLX

Yung Jan Chan- Tour BLX

Stephanie Foretz- Blade 98 Pink BLX

Until next time,

Tracy

WILSON RACQUET SPORTS & KEI NISHIKORI PARTNER WITH SOLES4SOULS AT SWETKA’S

Kei Nishikori swings his Tour BLX tennis racket

Wilson Racquet Sports, the leading tennis manufacturer in the world, is proud to announce a partnership with Soles4Souls, the international shoe charity.

On Saturday, February 5, from 12:30 – 2:00 p.m., Wilson Racquet Sports will be partnering with San Jose tennis specialty store, Swetka’s Tennis Shop, to offer tennis consumers the opportunity to trade in their current tennis shoes from any brand and purchase new Wilson adult tennis shoes at half the retail price. As a part of this very special day, professional tennis player and Wilson athlete, Kei Nishikori, will be appearing at Swetka’s to sign autographs for his fans. Nishikori, currently ranked #70 in the world and from Japan, is one of the most popular and promising young tennis stars globally and is scheduled to play in next week’s SAP Open men’s professional tournament in San Jose, California.

Every 9 seconds, Soles4Souls gives away another pair of shoes to someone in need. The shoe charity has earned glowing endorsements from Hollywood stars and professional athletes, but the people that truly make the non-profit organization effective are those who clean out their closets to personally drop off their ‘gently worn’ shoes at a participating location.

“Soles4Souls makes such a difference in the lives of so many and has really helped us to ensure we stay true to our core values. Health and wellness is important not only for our feet and body but also for our environment. Wilson and Swetka’s are happy to be pairing up to contribute to this cause,” said Claire Ortiz, Global Business Director of Apparel & Footwear at Wilson Racquet Sports. “As the number #1 global brand in tennis and leader in performance tennis products, we are excited to help people around the world and truly make a difference.”

Soles4Souls and Wilson Racquet Sports will be collecting your gently worn tennis footwear or monetary contributions to ship to people in need, whether they are victims of natural disasters or subject to living in extreme poverty. It is estimated that Americans have 1.5 billion pairs of unused shoes lying in their closets. The charity can use each and every one of these pairs to make a tangible difference in someone’s life.

“Wilson Racquet Sports is a terrific partner and we are excited they are offering customers a great way to get involved in our mission,” said Wayne Elsey, Founder and CEO of Soles4Souls. “Their efforts will benefit many people in need and we are proud to have their support,” he said.

For more information, please contact Swetka’s Tennis Shop, 1039 El Monte Ave # J., Mountain View, California 94040, 650-968-8952, www.swetkas.com

To learn more about Wilson Racquet Sports, please visit www.wilson.com and www.facebook.com/WilsonTennis.

People and companies interested in donating can visit the Soles4Souls website at www.giveshoes.org.

Kei Nishikori hit a big forehand with his Tour BLX tennis racket

Melanie Oudin shows of her Wilson exclusive look for Australian Open

MELANIE OUDIN ENDORSES WILSON APPAREL AND FOOTWEAR

Melanie Oudin will start wearing Wilson apparel and footwear in 2011. She has been a long time player of Wilson and has great success with her Blade racquet. By adding apparel and footwear to her line up, the 19 year old becomes a Wilson exclusive player.

In 2009, she made her way through Wimbledon qualifying and eventually earning her spot in the main draw. Melanie defeated former No. 1 Jelena Jankovic to make her first 4th round appearance at a Grand Slam. The win not only marked her first over a Top 10 player but also her debut into the WTA’s Top 100. Later that summer Melanie made an incredible run at the 2009 US Open. With wins over Elena Dementieva, Maria Sharapova and Nadia Petrova, Melanie quickly became a tournament favorite.

After using Wilson racquets for most of her career, the transition into Wilson’s apparel and footwear was an easy decision. “Wilson has always provided me with the latest technology and the best racquets for my game,” Melanie said at a recent visit to Wilson headquarters. “After meeting with the team, I knew that Wilson had the style and design behind their line and it was created for high performance tennis players.”
Inspired by fashion trends, innovative materials and smart design, the 2011 collection represents a comprehensive offering with pieces that are created for high end performance. Wilson has combined visual energy and dynamic color with intrinsic technical features that ensure our products look great and are truly “made to move” on the court.

Claire Ortiz, Global Business Director of Apparel and Footwear designed the line for high performance players.  “Melanie’s energy on the court and winning personality are exactly what Wilson represents. We know her style and authenticity as a player is a perfect match for us.”

The 2011 Wilson Apparel and Footwear Collections ensure that every piece speaks to quality, fit and finish for the end use—high level tennis performance.  The meticulous selection of functional materials and advanced construction techniques guarantee that Wilson’s 2011 Spring/Summer Apparel and Footwear Collection represents the authenticity of the #1 brand in tennis.

Keep an eye out for Melanie as she starts 2011 in head to toe new Wilson look. In addition to her new apparel and footwear, she will be swinging her new Blade 98 Pink BLX racquet starting in Australia.

Taylor Dent at Racket Doctor on July 24th to benefit Soles4Souls

On Saturday, July 24, Wilson Racquet Sports will be partnering with Los Angeles tennis specialty store, The Racket Doctor, to offer tennis consumers the opportunity to trade in their current tennis shoes from any brand and purchase new Wilson tennis shoes at half the retail price. As a part of this very special day, professional tennis player and Wilson athlete, Taylor Dent, will be appearing at The Racket Doctor to celebrate the store’s 40 year anniversary and to sign autographs for his fans. Dent has been ranked as high as #21 in the world and recently broke the Wimbledon tournament record with a serve of 148 miles per hour.  

“Soles4Souls makes such a difference in the lives of so many and has really helped us to ensure we stay true to our core values. Health and wellness is important not only for our feet and body but also for our environment. Wilson and The Racket Doctor are happy to be pairing up to contribute to this cause,” said Claire Ortiz, Global Business Director of Apparel & Footwear at Wilson Racquet Sports. “As the number #1 global brand in tennis and leader in performance tennis products, we are excited to help people around the world and truly make a difference.”

Soles4Souls and Wilson Racquet Sports will be collecting your gently worn tennis footwear or monetary contributions to ship to people in need, whether they are victims of natural disasters or subject to living in extreme poverty. It is estimated that Americans have 1.5 billion pairs of unused shoes lying in their closets. The charity can use each and every one of these pairs to make a tangible difference in someone’s life.

“Wilson Racquet Sports is a terrific partner and we are excited they are offering customers a great way to get involved in our mission,” said Wayne Elsey, Founder and CEO of Soles4Souls. “Their efforts will benefit many people in need and we are proud to have their support,” he said.

For more information, please contact The Racket Doctor, 3214 Glendale Blvd., Los Angeles, California 90039, 323-663-6601, www.racketdoctor.com

To learn more about Wilson Racquet Sports, please visit www.wilson.com and www.facebook.com/WilsonTennis.

Horia Tecau sports all Wilson in Wimbledon Men’s Doubles Final

Horia Tecau in all Wilson gear and pumped with his Six.One 95 BLX tennis racket

Horia Tecau sports all Wilson in Wimbledon Men’s Doubles Final

Horia Tecau will be fully representing Wilson when he takes the court wearing Wilson apparel and swinging his Six.One 95 BLX tennis racket as he and partner Robert Lindstedt vie for their first Grand Slam title at Wimbledon on Saturday.

“I’m having my best results this year and I think my cool clothes and racket are bringing me luck,” said Tecau with a smile. “I’m feeling great right now and to bring home the title would be amazing.”

Tecau has had an outstanding year thus far. The 6’4 Romanian won his first ATP doubles title at the 2010 Heineken Open in Auckland in January and his results continued to pick up, as he won the ITF Pro Circuit Challenger in Marrakech and then went on to team up with fellow Wilson player Robert Lindstedt to take the ATP World Tour Casablanca title. Leading into Wimbledon, Tecau and Lindstedt continued the partnership winning ‘s-Hertogenbosch for their second title as a team and lifted Tecau to a career high #32 on the ATP World Doubles Tour.

Tecau now finds himself in uncharted territory, playing in his first Wimbledon final against fellow Wilson player Philipp Petzschner and Melzer for the 2010 Wimbledon Doubles title.

“Wilson has always had many successful doubles teams,” said Tecau. “3 out of the 4 players this year are Wilson players…but I hope I can be the first all Wilson player to bring home a Grand Slam title. Robert and I are playing well together and this is an exciting time for us.”

The Wimbledon Men’s Doubles final will take place on Saturday July 3rd.

Tecau ready with his Wilson Six.One 95 BLX tennis racket

Wilson Dubs Team Horia Tecau & Robert Lindstedt reach Wimby finals

Taylor Dent Geared up for Centre Court in all Wilson

Taylor Dent is geared up in Wilson

Taylor Dent Geared up for Centre Court in all Wilson

Tomorrow Taylor Dent will take Centre Court at Wimbledon swinging his Wilson Blade 98 tennis racket and sporting his all new Wilson apparel when he takes on ATP World Tour #3 Djokovic.

“I am ready to rock Centre Court tomorrow with my Wilson gear,” said Taylor Dent smiling. “Wilson has been a big part of my tennis career from the beginning and I’m excited to be wearing the new clothing line.  The clothes look and feel almost as great as my rackets do.”

Taylor Dent owns 4 career ATP Tour titles and reached a career high #21 on the ATP World Tour in 2005.

After recovering from a devastating back injury, Dent returned to the tour in 2009 and reached the 4^th round of the Sony Ericsson Open, defeating Almagro and Robredo in the process. Later that year he reached the 3^rd round of the US Open, where he upset Feliciano Lopez 1^st round, setting the stage for a second round matchup against Navarro. After winning that grueling five setter, Dent famously climbed to the umpire’s microphone to thank the crowd for their support, and then enjoyed a victory lap around the stadium to the delight of the fans.  Dent hopes for another crowd-pleaser on Center Court tomorrow.

“Taylor Dent is one of the great stories in American tennis and we a proud to have him on the Wilson team,” says Wilson Tour Manager Americas, Adam Schaechterle. “We look forward to seeing him bring his big serve and volley game to Centre Court tomorrow.”

Dent vs. Djokovic – June 23^rd is third match on Centre Court